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Online Strategies For Marketers That Work
Online Strategies
There are many online strategies, and ways to make money online.
As an internet marketer, you want to make money,
but it always seems that something happens that
gets in the way.
So, what does it take to make money as an internet marketer?
Here are the simple steps. I am going to give you a heads
up though, you will have heard these ideas before, but maybe I
can shed a little more light on things.
Your First Steps
Step #1: Know what you want to accomplish.
Just telling yourself that you want to make $10,000/mo. is not enough.
You therefore need to decide HOW that is going to be accomplished.
Then, don’t sit back and wait for things to just happen, – they won’t!
Step #2: Define yourself
If you don’t know what you are going after,
then no one else will either.
Decide what information and knowledge that you have,
can also help others. It is really that simple.
Step #3: Set up your website and get noticed
Your website will likely be a blog, as it is very easy
to set up. You can go free, or paid, and either works.
If you are going into business, you will want to pay
for hosting so you don’t have any problems with free sites.
There are many blogs out there so the next that
you need to do is to let people know that you
actually exist.
An online strategy that you can’t get away from
easily if you have a business, is to pay to get
your site noticed.
If you are in it for the fun of it, then using
social media is probably your best online strategy
for getting people to your site.
Your only challenge now is to make sure that
you deliver something that people can use.
It doesn’t take long to know what works.
Bob
working hard so you don’t have to.
Business Goals And Your Olympic Effort – How Close Are You?
Business Goals And Your Olympic Effort – How Close Are You?

The Olympics for 2016 recently ended, and I am sure that you probably
watched at least a little (if not more) of the many events
that were held.
That got me to thinking about how much time and
effort went into all of the training that those athletes
had to do in order to get to that level of expertise
in their respective sports. . .
. . . And what if you, as a marketer, put in that much
time, effort, and dedication into your business, what
do you think that your results might be?
Do you put Olympic effort into your business?
I know that when I first began my internet venture, I was ready to
burn the letters off of the keys on my keyboard, because I was so
excited to start my internet business. When things worked so slowly
that I thought that I was going to be a miserable failure at this
internet marketing stuff, that I turned down my “Burners” so to speak.
I didn’t really lose interest, but I wasn’t putting in the time
that was required to get my business off of the ground and
moving forward. I was working hard, but not paying attention
to the things that were going to make my business a success.
Various sites have issued varying statistics, but they generally
agree that internet start-ups fail over 90% of the time in their
first 6 to 12 months (or sooner).
So where does this “Olympic Effort” come into play?
It comes in every time that you even think about your business, and
in every step that you take when you are building a your business.
There are 3 major things that you must focus on when you
start a business in order to drastically improve your chances
of long-term success.
These 3 things are:
1. Motivation.
Without staying motivated, you may not find you or your business
advancing. Motivation helps you to work more effectively.
Just because you start a business today, and are motivated to do
great things and meet your business goals, does not mean that you will
still feel the same motivation 6 months from now. It is not uncommon for
your enthusiasm to drop off as time passes, especially if your business
is not thriving, and you find that you need to put in even more
time and effort than you do now.
With the online failure rate in excess of 90 plus % it is more important than ever
to create a style of work that increases motivation, and allows for the enjoyment and
profit that comes from being your own boss and helping others.
To help you maintain your motivation you can begin by asking yourself
“Why Did I start my business?”. You had a reason, a purpose, and a dream.
Re-connect with those early feelings that motivated you in the beginning.
Your motivations are still there, you just need to go back for a visit so that
you can keep that “Olympic Effort” going strong.
2. Keep An Open Mind
Creating a mental “Rut” can be as dangerous to a business as
not having a focused goal, or knowing the dynamics of the potential
customers to whom you are going to market.
Pay attention to the details of your business goals. All businesses
will need some tweaking to make them more streamlined and profitable.
by keeping track of your business analytics you can greatly improve
your bottom line and attract more potential customers.
3. Don’t be afraid to change
Don’t fear change when you find that something is not working the
way that you expected. Give your strategies their chance to work, but
when they are not producing the way that they should, then re-evaluate
where the problems might be and make the necessary changes.
Pay attention to what is working for others. Don’t be afraid to adopt
another, or a different, strategy that you think might benefit your business goals.
Be innovative, but remember that the things successful marketers
are doing are the things that are working. Keep tabs on the needs of
your market, because things are changing all of the time.
Also, sometimes it is often the little things that can make the
biggest difference in your bottom line, and your success.
4. Be Consistent
You have your business goals, you know who you are marketing to, and
you have worked hard to get your business strategies in place, so now you need
to continue to stick with your program.
If you have a blog that requires new information each day, then
be sure to provide it. If you have a membership site where your members
expect new information on a daily or weekly basis, then it is up to you to
provide them with what they are paying for each and every month.
Keeping up with your business analytics is something that many
marketers fall behind on, and lose track of early on in their first months
of business. It is important to keep up with the numbers and the market
that is bringing in your potential customers. Remember the statistics
are that 90% plus end up out of business within their first year online.
Maintaining consistency of effort in your productivity, motivation, and
your focus, is an often overlooked key to having success both in business your
business goals and in life. Consistency will create a business that will attract attention,
bring in customers, generate business success for years to come, and will
give you a “Gold Medal” rewards for all of that Olympic Effort that you have
put into your business.
Working hard so you don’t have to,
Bob
Self-worth – does it equal extra cash in your pocket?
Self-worth, and how you see yourself
can mean the difference between having extra money at the
end of the month, or needing an extra job.
Having self-worth, and being able to look more kindly on yourself,
has at least 2 major effects on how you do things.
1st Things 1st
– You are more likely to project self-confidence
in the things that you do. Others notice these things very quickly
and may turn away just as quickly.
What does this mean for your bottom line? If you lose
even one person who might have bought from you,
then you are losing valuable revenue that you can’t recoup.
Self-confidence is important in the world of business,
and in life. You can learn self-confidence just as you
can learn to play the piano. Just like the piano, you
must practice generating self-confidence and self-worth.
The more self-worth that you have, the more you are
willing to do the things that will generate a higher
lifestyle for yourself, and therefore, find more money
in your pocket.
How Do I Get, Or Re-gain, Self-confidence?
I really do wish that I could tell you about that
over-the-counter “Magic Pill” that they just came out with
because, it would make things so much easier, but unfortunately,
that pill has not yet been invented, at least to my knowledge.
Just an FYI about what I am going to say to you. Since you are
dealing with habits that have been your “Friends” (or otherwise)
for a gazillion years, it will take a little time and practice
for you to regain self-esteem and self-confidence.
1. Quit calling yourself names
If you have low self-esteem, then you are very prone to
take the blame for anything and everything. Therefore, you
go around telling yourself that “I’m stupid”,
“I am such a bonehead”, and other even less
flattering adjectives.
Here is a major “Marquee Moment” for you. . .
everyone is a “Bonehead” once in a while. And yes, we all
will call ourselves unkind things from time to time.
While you hopefully find that success follows you around,
you may be that person who can’t seem to catch
a break.
The difference between success and failure is that success
does not dwell on misfortune, but consumes opportunity.
2. Don’t Overthink!
Plan and be careful in what you do, but DO!
There are so many of my clients who tell me that they
are still “Trying to put things together”. or, that
they “Just can’t quite get it right” (whatever “Right” is).
The fact is, for example, if you are writing a post for your
blog, then you want to make certain that your spelling and
grammar are correct.
One reason that I am doing this now is that I saw a
very minor grammatical mistake on my PUBLISHED blog post.
YEP! I screw up too.
3. Ask Questions And Talk To Friends
First of all, if you need information, simply ask someone
rather than kicking yourself for not knowing the answers.
Also, I am inviting you to sign up with me here, so that I can
answer your questions when they come up.
Above all, if you are doubting yourself, talk to a friend.
If they are a friend, then they will at least be able to see
things objectively. Obviously, that is something that you
can’t do yourself.
Bob
Make Money With Your Blog – An Answer
“Make Money With Your Blog” is from a forum post that
asked that question. Some references still exist that
refer back to other posts.
is something that everyone wants to learn how to do,
and a question that I see over and over in forums,
posts, comments, and from the questions of my clients.
Remember that a blog is just a website that is structured
for easy content management (i.e. posts). A blog is
designed to give information. So, isn’t it just logical that
to make money with a blog that you will have to write
about something that people want to read and learn about?
Even though what has been said is correct, there are
reasons to stay away from a few of the suggestions.
PPC (Pay-Per-Click) can get really expensive is you do
not know what you are doing. The general consensus
is that, unless you have a decent budget to start with,
it is best to stay away from PPC – at least at first.
Adsense is also not such a great way (in my opinion)
to make money with your blog as it needs to be
set up properly so it does not detract from the content
and flow of the blog. It is not so easy to do.
But, you did ask how to make money with a blog, and
the very best thing that you can do is to scour your
brain and decide what you know about and like (“And Like”
is really important).
Develop your blog around that topic (posts and such),
and create your own product; one product to give away,
and another to sell. Your giveaway product only needs
to be a few pages, but what if you were to give your
subscriber (get to that in a minute) 20 pages of really
good information on your subject.
Your first impression will be much more lasting,
and your credibility will go through the roof!
As far as the paid product that you create,
relate it to the giveaway topic,
but don’t make it the same.
Another essential in the is the “All Powerful” auto-responder.
The auto-responder is crucial to making money online (the way
you see it supposedly being done by others).
I have gone on a bit long here so…
In a nutshell
Your auto-responder collects email addresses, and sends
back a message to your subscriber. You send out more
great content to your subscribers (kind of like posts, but
specific to your niche), and build up trust with those who
are on your list.
To get people on the list you use a squeeze page (I know
you know what that is) with the super-duper headline
and all that. But, you also put in your sign up form
that you created from within your auto-responder service.
Oh, I almost forgot, that trust that I was talking about
building with your list, you do that with a follow-up
series of emails that you need to write. Many marketers
will tell you that a week of follow-ups is good enough.
I think that it should be at least 3 weeks. Just me.
That squeeze page (mentioned above) will have the
“Plug” for your giveaway product. Then somewhere
in your email follow-ups (5th through 7th), send them to a sales
page for your paid product. Some might buy, or no one will.
So, at email 10-12, you send them back to your sales page.
And so on. These are certainly not set in stone, and will be
varied depending on the niche, and product.
Seems like a lot of work to make money with your
blog – right? YEP! It is at first, but once
things get rolling it is not as time intensive. Plus,
once you catch on to what you are doing, you will
be able to get more done in less time.
Doing my best,
so that you can do yours.
Bob
How Do I Get Motivated When I’m Not?
How do I get motivated when you aren’t?
How do I get motivated is an often asked question.
It is important that you know what motivates
you to do the things that you do?
When you first begin a project, let’s say you are building
a blog, and you are ready to move the world, what exactly
drove you to get started?
You are ready to create a blog to do a multitude
of things (including changing the world as we know it),
and building that business that brings with it
the ability to be your own boss!.
But then what happens to your motivation?
It dwindles, the fire goes out and you are
left with only a few pieces of charcoal.
Now What?
Then you find out that just setting up a blog site
is not quite going to cut it. There is actually work involved,
maybe some of it is a bit difficult to figure out.
For instance, “How do I get people to come to my blog?”
you keep asking yourself. What am I supposed to write about,
I know stuff, but who will want to read what I write?”
Garbage is going through your head, and gives you doubts.
What happens next? Maybe you get depressed, and so, your
motivation fades, and maybe you begin to have doubts.
Maybe, and this really sucks when it happens,
you end up with ALL of that crap going on inside of
your head at once.
How can I get motivated?
Experts tell us that motivation comes in two forms.
The first is that motivation that comes from within you.
You want to work hard to win a gold medal at the Olympics.
You need to save up 30 grand to buy that new car.
These are motivations that come from within.
The second type of motivation then, is that which
comes from something external. An external example
could be working to feed your family. Maybe you feel
compassion, or an obligation to those suffering, and
so you are motivated to give to a charity.
My feelings are, because I work with many clients,
and having an advanced degree in psychology,
that is that any motivation becomes personalized.
In essence, everything that we do is “Selfish”. Of course,
I have no research handy to back this up, and you
should just consider it my opinion.
I will save my reasoning for another time.
For now, let me say that it doesn’t make any
difference what motivates you or why. The important
thing is that you are motivated, and you manage
to get things done.
When you start to ask yourself “How do
I get motivated”, you will want to remember,
and focus on what is important to you, your goals,
and how much time you think that you can waste.
Remember, time is precious, and so is reaching a goal.
Everyone is motivated by something.
Do you know what your motivations are?
Bob
Doing my best so that you can do yours.
How Can I Create Ideas From Scratch You May Ask
How can I create ideas from scratch is one of the most commonly
asked questions that is asked by individuals, business people, and
most anyone who thinks!
First let me tell you that almost 100% of ideas (well, 99.997% anyway)
are created out of an existing idea. New things lead to newer things.
You know, the “Build a Better Mousetrap” thing.
When you are having one of those “How can I create an idea from scratch” moments
when you when you are searching for that new idea, you will want to explore:
Relationships
1.Look at things that are related to what you are doing.
You will find ideas from seeing related items or ideas. Remember that all you need is the idea,
to create an idea, and an offshoot of something can easily be turned
into what you need.
When you create ideas from scratch, you want to be able to relieve the itch!
Keep your senses tuned up.
The Unusual
2.Don’t let the unusual escape you.
Sometimes the most unusual thing will lend itself to morph its way into something really useful.
Your Discards
3. Don’t discard ideas that you think are useless – they usually are not.
Remember, ideas self-seed, and may look dead one minute, but have many leaves the next.
There is usually no such thing as an “Instant Idea”. We sometimes have a “Moment” where our brain
will kick something out at us that may resemble something like “Instant”,
but usually it is something that has been trolling around in our mind for a while.
creating ideas from scratch is not really what happens,
but it often seems like it because what you end up with is
not usually what you began with, and it often feels like a “Scratch” job,
because it just “Feels” new.
Get more in depth information here
Bob
Doing my best, so that you
can do yours.